PUTTING GOALS INTO ACTION
Hi, I am Carolin. My two biggest passions are social media and travel, which I both live and breathe in everyday life. With over 10 years extensive travel experience and 4 years in digital marketing, I today mainly support tourism & travel, lifestyle as well as health & fitness businesses and brands build an awesome and effective social media presence and help excel at their overall digital marketing efforts.
I specialise in consulting, managing and growing social media accounts. Additionally, I love conceptualising innovative digital strategies based on deep research as well as creating content, from blog posts to web content to visuals and video and offer full social media account management. SEO keyword research and best practices are always part of any content marketing project I work on. I have been blogging professionally for over 3 years and know the ins and outs of optimising blog content and generating leads. Having worked across different stages of the digital sales funnel, I also have a good understanding of the importance of email marketing and landing pages. I love new challenges and especially appreciate that the social marketing environment is ever-changing. I always commit to working with an eye for detail while staying alert for new trends and engaging ideas.
Social Media can be tackled successfully if you have the right tool box at hand. I love teaching you about the best tools out there and am here to help you find which tools actually help speed up and simplify managing your profiles and optimise your whole digital marketing workflow.
Working with clients across countries and time zones has given me the opportunity to learn about different markets and marketing approaches. Additionally, I am proficient in both German and English and understand the German as well as Australian market.
SOME OF THE CLIENTS I HAVE WORKED WITH
I have worked for tourism, lifestyle, health & fitness businesses and brands, specialising in strategy, social media management and content marketing and creation. I have also worked on SEO, Email Marketing and Web Design projects.