Every business needs a content strategy! Just imagine this: you want to sell more products or services but your company represents each product differently, using a variation of the logo or your company's mission and there are different or inaccurate information found across the web, mobile and third-party publishing sites. The ultimate goal? Create consistent, searchable content that appears to the right people, in the right places, at the right time.
Auditing your current content is one side. But this is only where the fun part begins: The actual creation of content. If you don't have content guidelines in place yet, I can help you establish those as well. I offer content development packages that include all steps from planning various types of content, finding topics and appropriate sources and relevant distribution channels to thorough research, writing, editing and optimisation.