CONTENT MARKETING

CONTENT MARKETING

Every business needs a content strategy! Just imagine this: you want to sell more products or services but your company represents each product differently, using a variation of the logo or your company's mission and there are different or inaccurate information found across the web, mobile and third-party publishing sites. The ultimate goal? Create consistent, searchable content that appears to the right people, in the right places, at the right time.

Auditing your current content is one side. But this is only where the fun part begins: The actual creation of content. If you don't have content guidelines in place yet, I can help you establish those as well. I offer content development packages that include all steps from planning various types of content, finding topics and appropriate sources and relevant distribution channels to thorough research, writing, editing and optimisation.


HOW I WORK

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CONTENT STRATEGY & AUDIT

At the start of everything stands a thorough audit of existing content, understanding your business' goals and challenges as well as your target audience, competitors and finding gaps in your existing content.

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CONTENT GUIDELINES & PLANNING

Having clear guidelines for all types of content your business produces is crucial to being successful with content marketing. Defining roles, lifecycles and workflows is important so you are able to stay on top of upcoming tasks and publish within deadlines.

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CONTENT CREATION & PUBLISHING

Finally, it's time to research, write, edit and publish your content depending on the frequency and number of content channels used.

ASK FOR A QUOTE

Want to get started on content marketing? Need a fresh opinion on your existing content? Are you feeling lost with developing guidelines or simply need some great content created on a regular basis? Leave me a message below and tell me what you are looking for!